February 9, 2011
WildTangent is Serious About Social Gaming Ads
WildTangent believes it has found the winning formula for advertising in social games, and surprise, surprise, it goes against what others are already doing in the space, like social gaming leader, Zynga. Mike Peronto, WildTangent's President and CEO and Dave Madden, EVP of sales, marketing and business development, met with AllThingsD's Tricia Duryee to talk about the company's plans.
See video interview: http://bit.ly/f7AalR