May 2, 2017

Marketing Technology Insights

Actifio Promotes Brian Reagan as Chief Marketing Officer

Brian Reagan’s unique mix of skill, experience, and passion for customer advocacy are critical to accelerating the next phase of Actifio growth

Actifio, the leading enterprise data virtualization platform, announced the promotion of Brian Reagan as Chief Marketing Officer (CMO). Reagan, in his new role, will be responsible for accelerating the adoption and usage of the Actifio platform worldwide, promoting business impact with customer experience, and expanding Actifio’s strategic partner ecosystem.

“For the past five years, Brian has been an integral part of our leadership team and has a deep understanding of the market, our solutions and the customer success culture of Actifio,” said Ash Ashutosh, CEO of Actifio.

Ashutosh adds, “He has a unique advantage of being on all sides of the table; an end user, service provider, technology vendor and a consultant, which he combines with a genuine passion for sharing the Actifio story around the globe to deliver world-class outcomes for our users. Brian’s unique mix of skill, experience, and passion for customer advocacy are critical to accelerating the next phase of our company’s growth.”

Reagan brings to this new role more than two decades in the areas of storage and information management. He has served a variety of leadership roles at Actifio, including Vice President of Product Strategy, and Business Development, and as the Vice President and Global Managing Director of Actifio’s Consulting Division.

Prior to joining Actifio, he was the Chief Technology Officer (CTO) of the global Business Continuity and Resiliency Services division at IBM Corporation, responsible for the technology strategy, R&D, solution engineering, and application development for all global offerings including cloud services. Prior to IBM, he was Chief Marketing Officer (CMO) for Arsenal Digital Solutions, acquired by IBM in 2008, and CMO for performance data storage firm Xiotech.

“Actifio is at an incredible stage, with over 2,000 global enterprise users in 38 countries and serving some of the most recognizable brands in practically every industry vertical,” said Reagan. “Our users are in the midst of the biggest transformation in several generations; to become a digital enterprise. Actifio is uniquely positioned as a leader and a partner to these enterprises to help them accelerate their digital initiatives with Data as their core asset. I am thrilled to join the leadership team at this unique crossroads in the enterprise market and Actifio’s growth.”

Reagan affirms, “Our users are in the midst of the biggest transformation in several generations; to become a digital enterprise. Actifio is uniquely positioned as a leader and a partner to these enterprises to help them accelerate their digital initiatives with Data as their core asset. I am thrilled to join the leadership team at this unique crossroads in the enterprise market and Actifio’s growth.”

Reagan holds a B.A. from Bennington College and an MBA from George Mason University. He is a passionate advocate for food allergy research and education and a member of the FARE organization. Through the organization, he has participated in charitable events, walks, and lobbying in Washington, D.C. over the past decade.